Mille Fleurs Rebrand

Mille Fleurs provides a dining experience that seamlessly combines elegance and comfort. It presents a distinctive environment ideal for commemorating significant moments or unwinding after a long day at the office. Recognizing the growing presence of millennials in the vicinity, Mille Fleurs decided to embark on a rebranding journey, adapting to the evolving preferences and desires of this vibrant demographic.

  • Agency Public Ad Agency

    Designer Renier Van der Westhuizen

  • Brand Strategy

    Art Direction

    Design

    Advertisements

The goal was to create a logo that is modern, fresh and “edgier”. The solution shows a style of timelessness while speaking to the millennial demographic and staying true to the Mille Fleurs brand.

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Solution

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